It’s crazy to think that in New Zealand 1 in 4 kiwi kids live in poverty and go without lunch everyday. Former FMCG Brand Manager Lisa King and award-winning chef Michael Meredith decided it was time that something needed to change...
The Eat My Lunch idea was born. For every lunch that was bought, Eat My Lunch would provide a wholesome, home-made style lunch for a Kiwi kid in need.
We’ve had the privilege to support this initiative from the beginning. From the development of the logo mark, to providing on going media for Facebook posts and material for the very successful NZ First PledgeMe Crowd Funding campaign.
Eat My Lunch in just over 12 months has now supplied over 250,000 lunches to Kiwi kids attending 33 low decile schools across Auckland and Hamilton, picked up numerous awards for innovation and marketing.
Periscope is proud to be a part of something that really makes a difference in our community.